Bittergreen
The most transparent olive oil
Challenge
Founder of Bittergreen had a bold idea. He decided to fight fake olive oils and bring a top-quality product directly to customers. But that required strategy, a brand, and a clear path to market. To get people to rally behind this mission, we needed a compelling story and an identity that captures attention.
Solution
To earn trust, we decided to build the most transparent olive oil brand. The humble olive - the hero of Bittergreen's story, became the symbol for change. From radically honest copywriting to custom dashboards for full traceability, the new brand proves that the industry can be changed for good.
"Luka helped shape Bittergreen from the first sketches to a living brand. His strategic approach gave us early clarity that made all the difference."
Aljaž Urbanc
Founder of Bittergreen